makeup wrong right colors

One of the most important things to get right with regards to your coloring is makeup. Nothing can show up more noticeably wrong than wearing the wrong shade of lipstick, blush, or eyeshadow.

Let’s say you know your season and your best palette of colors. You might even have one of my swatches. And let’s say you are a Cool Winter (Winters can be the toughest to get makeup right for). You know that as a Cool Winter that magenta and hot pink are colors that will always look good on you. So why not wear your blush and lipstick in that shade?

It’s all about looking natural. I realize, of course, that there are lots of different makeup looks. And wearing bold colors is appropriate for some situations. But since color analysis is first and foremost about finding colors that harmonize with your natural coloring, the look you first should try to aim for is a natural one. The natural almost-no-makeup look is always appropriate for the office, PTA meetings, and casual affairs. After that, you can go for the bold

FYI: did you know that women who wear no makeup in a professional setting is looked upon as unprofessional? It is expected of them to wear a minimal amount of makeup at least. Of course, wearing too much is considered unprofessional as well. It is a fine line women have to walk regarding makeup expectations.

So back to the ‘rules’ for makeup colors: the answer to whether a Cool Winter should wear a hot pink blush and lipstick is “No”. Unless you apply it as a light wash of color (do-able but tricky), you want a color that is both natural but whose temperature matches yours.

See why there are different rules for makeup and color analysis


I want to illustrate the need for different rules regarding makeup colors.

I'm going to go to extremes in my first photo to make my point. Below we have a model who is Clear Winter (possibly Cool Winter, I haven't decided for sure yet). Her seasonal palette of colors would include hot pink, magenta, clear blues, bright purple, among other bold and bright colors. These are color she can wear in her wardrobe.

However, there are colors that just do not belong in the eye area and even lip area unless it's done with restraint. Or if you are going to an 80's party, of course. Before I continue, I do want to say again that I am not against having fun with makeup and if you are one whose personality is bold and creative or you work in a very creative field, then by all means, go for a strong, bold look if you want to.

But like my advice with color analysis, my advice about makeup is common-sense and practical. I know I have some clients and readers who are creative and fearless with makeup. But most of my clients are those who just want advice to help them look their best. Professional or every day looks are what they are wanting.

Back to my Clear or Cool Winter model: In the left photo, she is wearing all those cool bright colors that would look fine in a blouse or dress. But when you want a natural looking, every day look, you will want to tone things down considerably.

The photo on the right shows her wearing some cool taupe/grey eyeshadow, some soft pink blush and a very light pinkish, almost nude lip color. She looks so much better. You notice HER first, not her makeup.

TIP: Often I will here advice about how to wear 'nude' colors and it gives suggested colors like brown and beige, which is great for warm seasons. But for cool seasons, they should choose 'nude' or natural colors that are cool like grey, taupe, and cocoa (a cool brown) for eyes shadows and pale pinks or plums for lips and blush.

For those who want a little more drama but not wanting to look too 80's, I always give the following advice: dramatize either the eyes or lips, but not both of them together. Below you have the same model who creates a strong eye with a light lip (left) and then a light eye with a strong, dramatic lip.


Pretty Your World carries a line of high quality makeup, including makeup kits designed for a natural look for each of the main 4 seasons.

You can shop here in my Shopify store.