Not too long ago, I created a mission statement for this business.
I want to emphasize "common-sense" because I see a large amount of uncommon sense in the color analysis industry today.
At the very least, women get so confused with the contradicting information they see on the internet.
But for many people, they have spent a small fortune going to different color analysts and getting different results. I know this is true because I have heard countless stories from people telling me this.
This doesn't help our field which already struggles to get the 'mainstream' to see how valuable it is for a person to their most flattering colors. Color Analysis is are often seen as outdated and obsolete.